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Richard Pegue (Finding Aid)
1943 - 2009
Favorite Color: Blue
Favorite Food: Grits and Oatmeal
Favorite Time of Year: Summer
Favorite Vacation Spot: Negril, Jamaica
Interview Length: 138 minutes
Interview Date(s): January 24, 2002
Interview Location(s): The HistoryMakers, 1900 S. Michigan, Chicago, Illinois
Abstract
Radio personality Richard Pegue remembers his growing up in Chicago, Illinois, during the 1940s and 1950s. He discusses the death of his police officer father when he was three and his family's move into the majority-white Chatham neighborhood where he was the first black pupil at Cornell Elementary School. He remembers his early interest in music, listening to Al Benson's radio program, experimenting with a tape recorder he got when he was eleven, and playing with friends in a doo-wop group, The Belvederes, which they started in grammar school and continued throughout their years at Hirsch High School. Radio personality Richard Pegue talks about the beginnings of his career in music as a teenager on Chicago's South Side, where he and his friends from Hirsch High School listened to disc jockeys like 'Jam With Sam' Evans spinning doo-wop records on WGES and sought fame singing in their own group, The Belvederes. The young Pegue also started dee-jaying at parties, and working at Maurie Alpert's Met Music Record Store. Alpert also had a small record label, Penny Records, and Pegue produced a local group, The Cheers, recording a song he had written, "I'm Not Ready to Settle Down." Pegue also talks briefly about studying radio, television and photography at Columbia College in Chicago. Radio personality Richard Pegue talks about the Chicago music scene of the late 1950s and 1960s and compares the "Chicago sound" with other distinctive regional rhythm and blues styles of the time. In addition to his own band The Belvederes (later The Norvells) Pegue discusses other Chicago groups, the record companies Vee Jay and Chess, radio DJs Herb Kent and Russ Vanoy and Maury Alpert's Nicolet Music publishing company. He also shares his thoughts on the positive changes over the years in musicians' awareness of the business side of music. Radio personality Richard Pegue looks back on his experience working at WVON-AM radio in Chicago, Illinois, where he became music director in 1968. He discusses the conflict of interest in Leonard Chess owning both Chess Records and WVON, analyzes the "down home" black image that made the station number one, recalls popular promotions and talks about his relationship with mentor Herb Kent and his first on-air slot on a late-night radio show. Radio personality Richard Pegue looks back on his career from the late 1960s through the 1990s including both on-air work and management at radio stations, writing commercial jingles and promoting dance party events. He talks about his enduring love for "dusties"--black music from the 1950s-1970s. He also comments on fellow DJ Pervis Spann's live music promotion work and describes Leonard Chess, the white Jewish owner of Chess Records and WVON radio, as a tough boss but not an exploiter, who had a good relationship with his black employees and musicians on his label. Radio personality Richard Pegue remembers learning to arrange music from Johnny Pate. He also discusses his regret that black radio has become a more technical, "cold" business and has lost the strong personal element of connection between listeners and on-air personalities that used to exist at stations like WVON in earlier decades.
38 Stories (See Ordered Story Set)
- Slating of Richard Pegue interview
- Richard Pegue's favorites
- Richard Pegue remembers his parents and family background
- Richard Pegue recalls early childhood memories of the South Side of Chicago
- Richard Pegue remembers listening to radio as a child, including Chicago disc jockey Al Benson
- Richard Pegue talks about his family's move to a majority-white neighborhood in Chicago in 1951
- Richard Pegue talks about his passion for science fiction
- Richard Pegue looks back on getting a tape recorder at age eleven as an important life event
- Richard Pegue recalls his band "The Belvederes" in grammar and high school
- Richard Pegue reminisces about the popularity of doo-wop music
- Richard Pegue comments on the explosion of Frankie Lymon and the Teenagers in 1955
- Richard Pegue talks about changes in pop music and recalls music of the 1950s
- Richard Pegue unravels the changes in WVON's radio dial numbers
- Richard Pegue recalls popular WGES radio DJs and his band's performances at parties and school events
- Richard Pegue remembers DJing at parties as a teen and describes how street DJs emulated radio DJs
- Richard Pegue analyzes the relationship between disc jockey and audience
- Richard Pegue remembers working at Maurie Alpert's Met Music store and Penny Record label
- Richard Pegue talks about attending Columbia College in Chicago during the early 1960s
- Richard Pegue recalls helping at WBEE radio station on weekends as a teenager
- Richard Pegue talks about his favorite music groups in the 1950s
- Richard Pegue remembers meeting Leonard Chess and Herb Kent in the 1960s
- Richard Pegue compares the Chicago sound with other distinctive regional R&B styles
- Richard Pegue praises Sam Cooke's business acumen and discusses music publishing
- Richard Pegue lists fellow members of the Belvederes and Norvells and recalls the wild dance moves of The Vibrations
- Richard Pegue praises Berry Gordy's mass-merchandising concept and wishes Chicago label owners had had his ability
- Richard Pegue discusses how WVON and Chess Records handled the conflict of interest issue over having the same owner
- Richard Pegue analyzes how WVON's black, "down home" image made it the number one radio station in Chicago
- Richard Pegue talks about crazy promotions at WVON radio, Chicago, in the 1960s
- Richard Pegue talks about his relationship with Herb Kent and others at WVON
- Richard Pegue recalls Leonard Chess and his relationship with black employees and artists
- Richard Pegue talks about Pervis Spann's entrepreneurship in concert booking and clubs
- Richard Pegue sums up the ups and downs of WVON
- Richard Pegue tells about commercial jingles he produced
- Richard Pegue explains his 1981 move from WJPC to Program Director at WGCI
- Richard Pegue talks about Taste Entertainment's dance parties
- Richard Pegue defines "dusties" and talks about his love for older music
- Richard Pegue recalls his experience as a performer and arranger and the influence of Johnny Pate
- Richard Pegue regrets the loss of the personal element in black radio